The Olesons are a family of snowmobilers running four generations deep. Troy picked up the passion from his father and grandfather as a youngster, and now he and his wife are passing it down to their three boys. Their love for Ski-Doos goes beyond riding — it’s about bonding

Adventure runs deep in Tony Jenkins’s bloodline. His grandpa and father shared their passion with him; Sundays weren’t spent at church, but rather in the mountains. Now Tony has planted the Ski-Doo seed in his own kids, and they’re responding.

Sara Dufour draws inspiration from her childhood memories and her snowmobiles adventures on Quebec trails to write her songs. She was exposed to snowmobiling young by her father and brother but had to develop her skills on her own.

Family snowmobile outings are the first memories Ski-Doo ambassador Jeremy Mercier thinks about when asked where his passion for snowmobiling started. Now, it’s his turn to pass it on to the next generation.

All it took was one race to ignite Megan Brodeur’s passion for snowmobiling. When Megan Brodeur’s father Patrick passed down his love for sledding he couldn’t have known it would create a world champion.

Snowmobiling is life for Ski-Doo Ambassador Carl Kuster and family. He’s passion for snowmobiling began before he could walk. From spending time in the dealership with family, snowmobile racing.