Historique de l'entreprise

1973 Peter Friedli fonde "Friedli Fahrzeuge" comme raison individuelle. A cette époque, l’accent est mis sur la vente et la réparation de véhicules agricoles.

1999 L’entreprise canadienne BRP BRP est à la recherche de représentants en Europe. "Friedli Fahrzeuge" dépose sa candidature avec succès et débute en 1999 comme importateur général pour les ATV et quads pour la Suisse et la principauté du Lichtenstein.

2004 Fondation de Friedli Fahrzeuge AG (Friedli Vehicules SA)

2005 Extension de la palette de produits avec les motoneiges des marques BRP Ski-Doo et Lynx.Doo und Lynx.

2006 Extension de la palette de produits avec les moteurs hors-bord de la marque BRP Evinrude.

2007 Extension de la palette de produits avec les bateaux de sports et les jet-skis de la marque BRP Sea-Doo

2008 Extension de la palette de produits avec les tricycles de la marque BRP Can-Am Spyder Roadster.

2011 Extension de la palette de produits avec les véhicules Can-Am Side-by-Side de BRP.

2016 Expansion de l’entreprise avec un dépôt extérieur pour la désormais vaste gamme de bateaux à jets.

2017 Patrick Friedli est le nouveau directeur général

We create innovative ways to move – on snow, on water, on asphalt or dirt – even in the air.

Headquartered in the Canadian town of Valcourt, Quebec, BRP has been reimagining the way you access your world since 2003 and beyond. Building on a tradition of ingenuity and intense customer focus that go all the way back to 1937, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, and Austria. We have a total workforce of more than 12,600 driven, resourceful people.

Our portfolio of industry-leading and distinctive products comprises Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am on- and off-road vehicles, Alumacraft, Manitou, Quintrex, Stacer and Savage boats, Evinrude and Rotax marine propulsion systems as well as Rotax engines for karts, motorcycles and recreational aircraft. We support our product lines with a dedicated parts, accessories and clothing business, to fully enhance your riding experience.

Because it’s not about the destination. It’s about the journey. Yours.

Story of BRP

In 2003, BRP became a stand-alone company. We brought with us an impressive portfolio of products that had been enabling unforgettable experiences for our customers for a long time.

In 1937, Joseph-Armand Bombardier is granted a patent for the first ever vehicle that can travel on snow, developed in his garage in Valcourt, Quebec, through determination and daring. A second, larger vehicle follows, and he founds his own company in 1942: L’Auto-Neige Bombardier Limité. Over the years, J.-A. Bombardier refines his design, and launches the Ski-Doo in 1959, already powered by a Rotax motor. This innovative product creates a new sport. In the years to follow, always seeking to innovate, every playground was explored, revolutionizing the powersports industry.

Today, the BRP riders can be transported on snow, on water, on the ground, and even in the air. We’re proud of being a Canadian company that’s now recognized worldwide. Our eight brands, Ski-Doo, Sea-Doo, Can-Am on-road and off-road, Lynx, Evinrude, Rotax, Manitou and Alumacraft, are iconic in the powersports and marine industries. We are united by our passion to keep moving forward towards new adventures, giving our customers around the world the power to create their best memories.

Some Important Dates

1942 - Start up of Auto-neige Bombardier Limitée
1959 - Industry 1st Ski-Doo snowmobile
1968 - Industry 1st Sea-Doo PWC
1970 - Acquisition of the Austrian Company Rotax-Werk
1989 - Acquisition of the company Nordtrac Oy and the Lynx brand
1998 - Bombardier enters the ATV market
2001 - Acquisition of the Evinrude and Johnson brands
2003 - Bombardier sells its Recreational Products division; BRP is officially launched
2007 - Industry 1st three-wheel vehicle
2010 - BRP enter the side-by-side market
2013 - BRP’s Initial Public Offering

Our Promise

Our brand promise embodies what we do and why we do it. It speaks to our unique heritage of ingenuity and excellence behind our products and the unforgettable experiences they deliver. It is about the machines we build and the emotions they provide. A commitment to always obsess about creating the very best experience for our riders, without compromise.

Our Purpose

We exist to create new ways to move people, so that experiences are measured in emotion rather than distance. We reimagine the way you access your world.

Our Beliefs

The truths we share. The foundation of everything we do.

Progress doesn’t come from standing still

We believe every innovation comes from doing, not just thinking or debating. Our relentlessness is our greatest asset. It keeps us up at night. Thinking bigger. And daring harder.

Being outdoors makes us feel alive

We weren’t put on this earth just to stare at a screen. We’re here to feel our hearts race, to feel the wind in our hair, and to get a little dirt under our nails. The great outdoors makes us feel human, and we’ll stop at nothing to soak it in as much as we can.

We ride for the journey, not the destination

À propos de nous - FRIEDLI FAHRZEUGE AG (SA)