Hometown: Los Angeles, CA
Current ride: Can-Am Ryker 900 with Carbon Black satin finish panels
THE LIVING DEFINITION OF THE MULTI-HYPHENATE, JOSH WRIGHT IS AN LA-BASED PHOTOGRAPHER, VIDEOGRAPHER AND FASHION DESIGNER. BUT JOSH IS ALSO A RETURNING ON-ROAD AMBASSADOR—HE’S ALWAYS OUT ON THE OPEN ROAD, EXPLORING THE WORLD AND PRODUCING INCREDIBLE CONTENT, WITH A LITTLE HELP FROM HIS CAN-AM RYKER.
I have a cat at my parents' house named Simba. I brought her home as a stray—without my parents' permission—and discovered she was pregnant!
Where’s your favorite place to ride?
Through the Canyons, hands down. I usually ride out on Pacific Coast Highway, then head north! It’s absolutely gorgeous.
What is your dream riding destination?
I would love to ride throughout the United Kingdom and Europe to see all of the different architecture and landscapes. You can see everything much clearer on the Can-Am Ryker.
Tell us a fun fact about you
I’m a pretty big nerd. I’ve played World of Warcraft for 14 years!
Your favorite food
Coconut shrimp from Crabby Joe’s in Daytona Beach, FL. Take my word for it.
Your favorite genre of music
I love music in general, always have something playing, and even used to produce it myself. But if I had to pick a genre it would be either hip hop or dance.
Tell us your philosophy of life
I live by the 5 Ps: proper preparation prevents poor performance. There’s a strong connection between the brain and writing out your goals and dreams. If you don’t write out your to-dos alongside those creative ideas, they’ll get lost in the madness. Write them down, then cross them off. You should always set yourself up for success!
What do you enjoy doing when you’re not out there riding?
I love to work out and take care of my health. You can catch me in the gym six days a week and cooking to stay sharp.
The solo rider comfort seat is the bees’ knees. Being a little taller means, I can always use the extra leg room, but the squishiness of the seat itself is what makes it the real deal.