SEAWORLD COMPANY W.L.L AUTHORIZED BRP DISTRIBUTOR
We innovate. We progress. Relentlessly.
Key moments in our adventure
The date is 1937. The place is the small, hilly town of Valcourt, Quebec, Canada. Joseph-Armand Bombardier is granted a patent for the first ever vehicle that can travel on snow, developed in his garage, thanks to his determination and daring.
In 1942, with the production of a second, larger vehicle, he founds his own company: L’Auto-Neige Bombardier Limitée.
Over the years, J.-A. Bombardier refines his design, and launches the Ski-Doo in 1959. With this innovative product comes the birth of a new sport.
Fast forward to 2003. BRP becomes an independent company, maintaining the adventurous and innovative spirit of its founder. Still headquartered in Valcourt, Quebec, BRP has been enabling unforgettable experiences for our customers for decades through our impressive portfolio of products.
- 2025 - 2020
- 2019 - 2010
- 2009 - 2000
- 1999 - 1970
- 1969 - 1942
Our Vision
Our Beliefs
Our Values
You can find us worldwide
Over the past 20 years, we have travelled far and wide. Expanding our partnerships, entering new playgrounds and new territories.
Today, our BRP network is spread out across five continents. It’s that mix of cultures, that diversity of thought that make BRP so successful today.
Story of BRP
In 2003, BRP became a stand-alone company. We brought with us an impressive portfolio of products that had been enabling unforgettable experiences for our customers for a long time.
In 1937, Joseph-Armand Bombardier is granted a patent for the first ever vehicle that can travel on snow, developed in his garage in Valcourt, Quebec, through determination and daring. A second, larger vehicle follows, and he founds his own company in 1942: L’Auto-Neige Bombardier Limité. Over the years, J.-A. Bombardier refines his design, and launches the Ski-Doo in 1959, already powered by a Rotax motor. This innovative product creates a new sport.
In the years to follow, always seeking to innovate, every playground was explored, revolutionizing the powersports industry.
Today, the BRP riders can be transported on snow, on water, on the ground, and even in the air. We’re proud of being a Canadian company that’s now recognized worldwide. Our eight brands, Ski-Doo, Sea-Doo, Can-Am on-road and off-road, Lynx, Evinrude, Rotax, Manitou and Alumacraft, are iconic in the powersports and marine industries. We are united by our passion to keep moving forward towards new adventures, giving our customers around the world the power to create their best memories.
Some important dates
- 1942 - Start up of Auto-neige Bombardier Limitée
- 1959 - Industry 1st Ski-Doo snowmobile
- 1968 - Industry 1st Sea-Doo PWC
- 1970 - Acquisition of the Austrian Company Rotax-Werk
- 1989 - Acquisition of the company Nordtrac Oy and the Lynx brand
- 1998 - Bombardier enters the ATV market
- 2001 - Acquisition of the Evinrude and Johnson brands
- 2003 - Bombardier sells its Recreational Products division; BRP is officially launched
- 2007 - Industry 1st three-wheel vehicle
- 2010 - BRP enter the side-by-side market
- 2013 - BRP’s Initial Public Offering
- 2018 - Acquisition of the Alumacraft and Manitou Brands
- 2018 - BRP enters the Nasdaq
- 2019 - Acquisition of Australian boat manufacturer Telwater
- 2020 - BRP refocuses its marine business; Discontinuation of Evinrude E-TEC and E-TEC G3 outboard engines